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WE’RE LOOKING FOR A

MARKETING MANAGER


WHAT’S THE OPPORTUNITY?

To be part of a rapidly growing startup, which is changing the game in leadership development globally by delivering proven, practical, high value content through multiple digital channels!

We are looking for a person with passion, drive, an entrepreneurial spirit and a commitment to excellence, to join our business and directly support our Co-Founders.

We’re looking for someone who loves online marketing, customer service and who also has a passion for making a real difference in the world. We are changing lives every day, and that needs to be something that you care about.

This role would be best suited to someone with a love for superior outcomes driven by attention to detail, innovation and lean processes.

As the first full time employee, this is an incredible opportunity for the right person.

WHO IS YOUR CEO MENTOR?

Commencing operations in late 2018, Your CEO Mentor (YCM) has already established itself as a ground-breaker in the field of leadership development.

Based on content from Martin Moore, the former CEO of CS Energy, we take his wisdom from a 30+ year corporate career, and deliver it in practical, actionable steps for leaders at any level to improve their capability and confidence.

Knowledge is a commodity, wisdom isn’t.

Information is accessible easily and cheaply, and many consultants and so-called ‘experts’ deliver just that – information. Marty is one of the rare corporate leaders, with a track record of success running a multi-billion dollar business, to bring his learned wisdom into the public domain.

Utilising the latest in distribution media, YCM is already gaining traction in the pursuit of our purpose: To improve the quality of leaders, globally.

Everything we do is predicated on getting results and driving performance, not simply providing a short term sugar hit of leadership motivation.

Our flagship product, The 5-star rated No Bullsh!t Leadership podcast, has already achieved over 850,000 downloads from our listeners in over 70 countries. This, and other high quality free content leads into our business model: online leadership education, keynote speaking, and mentoring, both at the individual and team level.

After only 2 years of trading, YCM has already established itself as a fast-growth, profitable business, and we have ambitious growth plans for the future, including a US book publication in September 2021, with the goal of becoming a New York Times Best Seller.

We have an incredible community of superfans, leaders from all over the world who consume our content every week and get a huge amount of value out of it. Delivering extraordinary value to them is our number one priority and focus.

WHAT’S THE ROLE?

As the first full-timer being added to the YCM team, you can expect this role to be multifaceted. While marketing is your key focus, you will touch a lot more than just the marketing aspect of the business – this is best suited to someone who wants to work closely with the CEO as her number 2.

We don’t need you to be an Internet marketing expert yourself, but we do need you to have a good understanding of how online marketing works, including lead magnets, sales pages, email marketing processes, webinars, Facebook marketing, etc. If any of those phrases are brand new to you, this likely is not the perfect position for you.

We have a part time paid digital advertising specialist so you don’t need to know how that works, but an understanding of how it fits in with a digital marketing strategy holistically would be useful.

It’s your job to make sure that our brand stays consistent and reliable, from start to finish, with each piece of content, communication and project we put out.

The outcomes of this role include:

  • Building real relationships with podcast listeners and students through video messaging and email (you have to be 100% ok with
    sending videos to our community on the daily, video communication means a lot to our people)
  • Being completely across our content – podcast episodes, program and soon to be book (don’t worry, we’ll give you time to learn the back catalog!)
  • Assisting the CEO and specialist paid marketing team with the launch and running of YCM’s 7-week online program, Leadership
    Beyond the Theory, twice yearly
  • Owning marketing activities such as partnerships and new product launches
  • Contributing to strategy and big picture
  • Finding and implementing ways to tighten and improve processes
  • Overseeing email marketing and social campaigns, ensuring the highest level of quality and professionalism is achieved at every touch point
  • Quality control of all levels of funnel management
  • Maintaining and updating our CRM
  • Identifying and researching PR opportunities
  • Copywriting when required
  • Collation and production of case studies, testimonials and client surveys
  • Creating social media posts and YCM resources in Canva if required
  • Statistical compilation and reporting across multiple softwares
  • Liaising with keynote clients on event details
  • Support with YCM-led physical and virtual events
  • Invoicing when required

REMUNERATION

Salary will be based on experience, however we are looking at a range between $70-80k + super. We will also offer a yearly bonus for meeting the targets of your role (up to $120k OTE).
This role is ideal for a mid-level marketer who is hungry to learn and really wants to hone their digital marketing and overall business skills.
This role isn’t for the faint of heart, however it offers huge opportunities if you are motivated and driven to succeed!

To apply for this role, please click the GoogleForm button below, we can’t wait to read your submission!

If you’re having any issues with the GoogleForm, please email emma@yourceomentor.com

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